Branding

Our franchise partners have the opportunity to maintain their own independence, yet benefit from the prestige and overall brand awareness of being a part of a strong international brand that consists of 6,500 hotels throughout 35 countries globally.

Marketing Programs

Our dynamic marketing program contains several innovative campaigns and initiatives designed to create significant awareness of our brands and drive incremental revenue to all of our properties.

Global Distribution System (GDS)

Travel agents are an ever-growing, influential force in the industry and the way they book accommodation for their clients is via the GDS. This makes it a viable revenue channel while granting our franchisees world-wide exposure.

Global Sales Program

We drive corporate, leisure, group and sporting sales to your hotel. We have preferred status relationships with all corporate and retail travel management companies, cost effective Global Distribution System (GDS) access and a wide range of government, wholesale and corporate tender opportunities.

OTA Connectivity

Choice Hotels leverages its brand size, scale and distribution to create the most competitive partnerships in the industry with major Online Travel Agency (OTA) websites.

Property Management System

choiceADVANTAGE is a fully featured, web-based property management system and is designed to be user-friendly without compromising the functionality needed to support the broad range of Choice-branded hotels.

Revenue Management Program

Choice Revenue Management is a comprehensive program designed to drive increased revenue to properties through forecasting and strategy recommendations from experienced, highly trained revenue managers.

Choice Privileges™

Choice Privileges is Choice Hotels’ award-winning loyalty program that rewards guests for their business. Through this program we have access to, and communicate regularly with, 350,000 members across Asia-Pac.

24/7 Contact Centre

Our Asia-Pac team of skilled professionals are available 24/7 to convert bookings and ensure the guests are welcomed, wanted and respected.

Learning & Training Services

We provide customised, flexible training to meet your hotel’s needs and budget. Our training programs are dynamic and incorporate relevant case studies from local hotels, making it all the more relevant for your property.

Supplier Procurement Portal

The new Choice Hotels Supplier Procurement Portal offers franchisees a cost effective and efficient way of ordering all of their products and services.